How do you find what you want on the Internet? Such as Searching the internet, it can be a depressive business. You enter a word/phrase into a search engine and up comes a stack of insignificant information.It, realy very convenient.
1. Vary Your Search Engine
Search engines sort through about 625 million active websites to provide you with content. You may favor one, but don’t let habit restrict you. No search engine is perfect, and they all have different blind spots.
The most widely used search engines are Google, Bing and Yahoo.
2.Use Quotation Marks
Including search terms in quotation marks prompts search engines to search for specific words or phrases.
If the term is a single word, using quotation marks will cut out stemmed variations of it. For example, if you search for the word director, you’ll likely receive a lot of results for direct, direction, directions, and so on, too. Typing “director” (with quotation marks), however, will ensure that you only get results for that stem word.
If the search term is a phrase, your search will be for that specific phrase, rather than for all the component words as individual items. So, for example, if you search for the phrase director of human resources, without quotation marks, your search will return results based on all of the words in the phrase (except of, which is a stop word.) Surrounding the term with quotation marks, however, will generate results that feature this specific term.
3.Use Specific Keywords
Keywords are the terms that you use to find content on the internet. Making your keywords as specific as possible will help your search engine to track down the information that you want.
Say, for example, that you want to find a local supplier that can design an exhibition stand for your company. If you type stand design into your search engine, the results will include many pages about other types of stand, whereas typing exhibition stand designer will return a more concise range of companies.
4.Simplify Your Search Terms
Some engines include stop words in their searches. These are frequently used words such as prepositions (in, of, on), conjunctions (and, but) and articles (a, the), which mean that you’ll end up with more pages in your search results than you need.
5. Remove Unhelpful Words
Inserting a hyphen/small dash/minus sign immediately before a word excludes it from a search.
So imagine, for example, that you’re looking to find out more about marketing. However, you want to concentrate on traditional marketing techniques, whereas the internet appears to be full of references to digital and social media marketing, all of which are appearing in your search.
6.Avoid Search Pitfalls
When searching online, it’s important to bear in mind that many companies now have staff who are dedicated to improving their visibility online. They constantly tweak the wording of their websites to match the most commonly used keywords – a process known as Search Engine Optimization (SEO).
As a result, the sites listed at the top of your search results may have very good SEO, but it doesn’t necessarily follow that they’ll have the best content. So, even when you’ve put in the best search terms you can, it’s often worth digging down through your search results to find the best information.
7.Refine Your Search Using Operators
Other characters or terms, known as operators, allow you to narrow down your internet search in more targeted ways. We explore a few, below:
Wildcard Searches: use the * symbol as a placeholder for another word. For example, searching for * man in the world returns results for the richest man in the world, the tallest, the oldest, and so on. Wildcard searches are also useful when, for example, you don’t know the full text of a quote.
Combination Searches: the OR operator enables you to search for two or more terms simultaneously, and is most useful when those terms are very similar. Typing selling OR retailing, for example, will return pages where either of the terms is used, without both needing to be present.
Another way to combine searches is to use AND. This operator ensures that you receive only search results that include two or more terms. For example, the search “Smee Computers” AND “Devlin Corporation” would only deliver search results that include the names of both companies.
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